bruno bizuti // copywriter


009 doritos

buffalo wings






To launch the new Doritos Buffalo Wings in Brazil, we had to come up with a clever way to generate buzz around the flavor. Because here, nobody knows what the **** is Buffalo Wings.

So we invited Supla - a Brazilian punk rocker and TikTok celebrity who famously talks mixing Portuguese and English words - to introduce the new Doritos. The Doritos with an accent.







when:
2021


my role:
concept, script


*sorry folks, this one's funnier in portuguese